Maralena Baklatzi is the Founder and Creator of MIELĒV, a 100% vegan and cruelty-free skincare brand, with natural beauty routine (face care) products of daily use, and worldwide mentions in top-tier lifestyle and beauty magazines including Italian and British VOGUE, Vanity Fair, ELLE, Marie Claire, etc. MIELĒV’s focus is the development of the most appropriate natural and organic formulas, always using non-toxic active ingredients, in order to offer via a clinically proven way, products that cure the skin, satisfy the senses, and provide immediate visible results. Marialena has been distinguished as a role model of female entrepreneurship in Greece, in 2021. Frequently, through her public speeches, she emphasizes the alarming need for self-care, which is one of spiritual and mental upliftment. She adores animals and has been a vegetarian since 2005. She loves to exercise, dance, and read books.